New Magnolia Brewing Co.: Bloomfest 2024 scheduled for June 1 | Community

In a city known for its vibrant culinary and cultural scene, New Magnolia Brewing Co. stands out not only for its meticulously crafted beers, but also for its deep connection to Houston’s rich beer history. This family-owned brewery located in the Heights has quickly become a staple in the local community, offering customers a taste of classic European-style beers with a modern twist.

The creation of New Magnolia Brewing Co. is a story of passion, perseverance and a nod to Houston’s brewing heritage. “In 2012, there were only a handful of breweries in Houston,” recalls founder Shayn Robinson. “We were home brewing in our driveway, and our friends and neighbors loved our small batch beers. Their encouragement led us to experiment more, eventually transforming my garage into a nano-brewing facility complete with refrigeration for optimal fermentation control and a small canning machine.

This small-scale operation generated significant local interest, leading to engagements at private events and investment offers. When Robinson and his brewing partner, John, took an in-depth look at the craft beer industry and the evolving Houston brewing scene, they decided to take the plunge. They spent years honing their skills: John earned a master’s degree in brewing arts, while Robinson gained hands-on experience in the industry.

Honor tradition

In 2018, the chance discovery of the history of the original Magnolia Brewery, which operated in Houston from 1895 until destroyed by a flood in 1935, provided the perfect name and historical connection. “We trademarked New Magnolia and decided to create a brewery that paid homage to Houston’s brewing past,” says Robinson.

In 2020, New Magnolia began brewing beers based on the handwritten recipes of Frantz Brogniez. Brogniez prepared beer recipes for the original Magnolia Brewery from 1911 to 1920 and won the number one beer in the world with his Southern Select. New Magnolia is currently preparing this award-winning 1911 recipe.

New Magnolia Brewing Co. is known for its clean, balanced craft beers, achieved through a meticulous brewing process that begins with water chemistry. To achieve truly clean beer, a brewery must start with the water it has available, then purify and filter that water to a neutral base, adding key minerals and organics specific to the beer it is brewing . Robinson explains how this process works by saying, “If we brew a German Pilsner, we duplicate the water profile from Pilsen, Germany, import European grains and hops, and brew that German Pilsner to current standards in Germany. Germany. » This precise approach ensures that every beer, from German Pilsners to Vermont-inspired Hazy IPAs, delivers an authentic experience.

Craft Community

Community is at the heart of New Magnolia Brewing Co., as evidenced by events such as Bloomfest, an annual beer festival and anniversary event featuring live music, fine dining options and craft vendors. The event, which will take place on June 1^st, will host more than 20 breweries. The event is open to the public, but tickets are required for the day to run smoothly. The brewery’s large indoor seating area, two family-friendly outdoor patios and a 40-foot bar encourage guests to connect over a shared love of beer.

Regular events, such as a weekly Run Club and a large member-based Brew Club, foster a sense of camaraderie. The Brew Club not only participates in brewery events, but also supports the broader Houston craft beer community. “We take great pride in talking with our customers about beer making and letting them shape our taproom offerings,” Robinson notes.

New Magnolia Brewing Co. also prides itself on blending nature, science and tradition into its brewing process. “Beers and the breweries that make them each have a unique history and mystique, through which an experience is formed, embraced and ultimately shared. My entire world revolves around the connectivity this brewery brings to the neighborhood and beyond,” reflects Robinson, a 13-year Heights resident.

WHAT: Flower Festival 2024

WHEN: June 1, 2024, noon-8 p.m.

OR: 1616 Bevis Street, Houston 77008

DETAILS: 60 different beers from award-winning Texas breweries, live art presentations from Houston-based artists, live music and exciting culinary concepts from local chefs

COST: General admission tickets start at $40 and include five beer tickets

TICKETS: newmagnoliabrewingco.ticketsauce.com/e/bloomfest-2024/tickets

With its dedication to quality, community and history, New Magnolia Brewing Co. is not just a brewery; it’s a testament to Houston’s evolving craft beer landscape and a beloved local institution.

New Magnolia Brewing Co. is located at 1616 Bevis St. Follow them on Instagram and Facebook @newmagnoliabrewing. Bloomfest has dedicated Instagram and Facebook pages @bloomfesthtx