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2 Chainz becomes the new Smoothie King franchisee

Rapper and longtime Smoothie King fan brings nutritious options to Atlanta’s State Farm Arena just in time for the 2024 NBA Draft Party

Smoothie King, the global leader in smoothie innovation, is proud to announce its newest franchisee, rapper and smoothie enthusiast, 2 Chainz.

2 Chainz, in partnership with Smoothie King franchisee and longtime friend Philip Jones, is opening a Smoothie King kiosk inside State Farm Arena just in time for the Atlanta Hawks NBA Draft Party on June 26.

Now, for the first time ever, Atlanta sports and entertainment fans can enjoy Smoothie King at their favorite events, including Hawks games. Smoothie King became the team’s official smoothie partner in 2023.

The new Smoothie King kiosk inside State Farm Arena will be unveiled tomorrow, June 26, during the Atlanta Hawks NBA Draft Party. Fans onsite will be able to choose from a variety of Smoothie King’s most popular blends, including Angel Food, Gladiator Vanilla, Caribbean Way, and more. This venture illustrates an expansion of Smoothie King’s already strong presence in Atlanta, with more than 80 stores, strengthening its presence in the market.

“As we continue to expand, we are excited to welcome 2 Chainz to our franchise family, not to mention working with one of our great partners in the Atlanta Hawks,” said Wan Kim, CEO of Smoothie King. “2 Chainz’s passion for health and wellness aligns perfectly with our mission to inspire a healthy, active lifestyle; this, coupled with his entrepreneurial spirit, embodies the essence of our brand and makes it a perfect combination.

“I visit Smoothie King at least twice a week, so this partnership has been a long time coming,” 2 Chainz said. “Opening a Smoothie King at State Farm Arena seemed like the right decision. Throughout my health journey, I’ve been mindful of my choices, and when I go to games and events, it’s no different – ​​I’m always looking for nutritious, and Smoothie King is in a class of its own when it comes to delicious smoothies with no added sugar. I am proud to join the brand.

“This is an incredibly exciting time for our franchise and the entire community. Having two of our favorite partners, 2 Chainz and Smoothie King, choose State Farm Arena as their new location is a perfect match. Our fans will appreciate having another nutritious and delicious option at games and concerts,” said Andrew Saltzman, executive vice president and chief revenue officer of the Atlanta Hawks and State Farm Arena.

As part of its Clean Blends™ initiative, Smoothie King’s menu includes only whole fruits and vegetables, with no artificial colors, flavors or preservatives, and zero grams of added sugar in many smoothie options. Smoothie King also now offers Smoothie Bowls that include delicious combinations of premium ingredients to help customers live an active and balanced lifestyle.

With a proven business model that has been tested and perfected for over 50 years, Smoothie King is proud to offer an attractive investment opportunity to franchise candidates by offering a lower cost model, simple operations, labor small and flexible footprint – while pursuing the mission of inspiring people to live a healthy, active lifestyle.

For more information about Smoothie King, visit www.smoothieking.com. For more information on franchise opportunities, please visit www.smoothiekingfranchise.com.