Harry Norman launches luxury marketing division

Harry Norman, REALTORS® has launched Luxury Marketing Services, a new division focused on high-end real estate in and around Atlanta.

The specialty marketing group will be led by VP of Luxury and Culture Emily Norris. It will cater to Atlanta’s most affluent buyers and sellers and will work exclusively with properties valued at $1 million or more.

Buyers will have access to a portfolio of curated properties, including private listings. Sellers will be eligible for global promotion through Harry Norman’s network of affiliates, including Luxury Portfolio International, Who’s Who in Luxury Real Estate Board of Regents, Leading Real Estate Companies of the World and Mayfair International Realty.

“Luxury is not just part of our brand, it’s our identity,” Norris said in a press release. “At the heart of our new luxury marketing services is our commitment to providing our sellers with best-in-class resources, enabling their businesses to thrive in the premium market segment.”

“Luxury may be timeless, but in a dynamic real estate market, it is imperative to refine sales and marketing strategies to meet the ever-changing needs and desires of discerning luxury consumers,” added Luke Trigwell, senior vice president of marketing at Harry Norman. “Emily’s extensive experience in real estate sales and brokerage management positions the Luxury Marketing Services team to further elevate the standards and offerings in the luxury marketplace.”