brighter screen, faster processors and new sizes

Apple on Tuesday unveiled its next generation of iPad Pro and Air, models with faster processors, new sizes and a new display system in the first update to the company’s tablet lineup. company for over a year.

The showcase at Apple’s headquarters in Cupertino, California, comes after the company revealed its biggest quarterly decline in iPhone sales since the start of the pandemic, deepening a crisis that is increasing pressure on the company ahead of keeper to beautify his products. Apple is expected to make a splash next month at an annual conference focusing on the latest version of its operating systems for iPhone, iPad and Mac computers – software that analysts expect to feature more intelligence technology artificial.

Both new iPad lines add bells and whistles, but have adjusted prices accordingly. The iPad Pro sports a new slimmer design, a new M4 processor for increased processing power, slightly improved storage, and incorporates dual OLED panels for a brighter, sharper display. Prices have been increased to match its new offerings, with the 11-inch model selling for $999 and the 13-inch model for $1,299.

The new iPad Air features the faster M2 chip, a new design, more core storage, a new 13-inch display option, and a refocused camera. It will also support the use of the new Apple Pencil Pro, which was a feature previously exclusive to the Pro models. The 11-inch screen will sell for $599 while the new 13-inch model will cost $799.

However, Apple announced a price reduction for its 10th generation iPad, which will now cost $349, down from $449.

All new models will be available in stores from May 15, with pre-orders starting on Tuesday.

Copyright 2024 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without permission.